by way of hello
Standing out isn't for everyone. If you’re a “yours sincerely”, a “don’t season my chicken” or a “can I speak to the manager” you’re probably not in the right place.
My copy is exclusively for the brands and organisations who yearn to be the sore thumbs that always stick out. They're not afraid to be brash, brave, bold or beautiful — they just need a hand in doing so.
Words and campaigns I've written have generated thousands of enquiries, resulting in real clients and serious revenue for both global powerhouses, and plucky start ups. That's just my thang.
Alone, you can stay and fight your way through the crowd.
Together, we'll make sure you’re never part of it again.
*well not everything, obviously.
What you win
Plan posts
Know what to say next, with a plan that gives your week shape.
Find your voice
Turn your best thinking into posts that sound like you, not a template.
Keep momentum
A simple system keeps your ideas moving when life gets busy.
Make content
Create without overthinking every post, every platform, every time.
Grow steadily
Build trust one useful post at a time, without chasing every trend.
Start conversations
Write in a way that gives the right people a reason to reply.
A sharper social strategy
Find the strongest angle before you spend another minute creating content.
Here is is
Find the strongest angle before you spend another minute creating content.
A sharper social strategy
Find the strongest angle before you spend another minute creating content.
PANTS, RUBBISH, NAFF ETC.
Life without it
SIMPLE, FUN, PRODUCTIVE ETC.
Life with it
A sharper social strategy
Find the strongest angle before you spend another minute creating content.
A sharper social strategy
Find the strongest angle before you spend another minute creating content.
A sharper social strategy
Find the strongest angle before you spend another minute creating content.
I've not cajoled them, I promise…
“Lawrence is a dream to work with, and a serious asset. He writes brilliant copy that’s strategic, always focused on emotion and packed full of oomph.”
Neil Vonk — Director, 1721 Studio
“Lawrence is incredibly talented. His work is well crafted, distilled, and full of wit and emotion. He understands people and brands in equal measure.”
Rich Webley — Founder, Framework Twelve
“Lawrence’s copy has been a game changer. We’ve literally watched users stay hooked and read line-by-line in our Hotjar analytics. This is the impact great copy has.”
Chris Miller — Director, 3FD
“Lawrence has an amazing ability to transform thoughts into words that grab attention and attract exactly who people need to talk to.”
Zoie Golding MBE — Founder, Zoielogic