UK Sports Training
UKST was a new brand that was being built by an existing, reputable training supplier. Their aim? Appeal to 20s and 30s folk who loved the gym, and wanted to switch up their careers and become a PT.
I was tasked to write copy for the new website that would capture the interest of their audience, and convert them into warm leads that would then become shiny case studies to share with the next cohort of trainees.
Check out UK Sports Training.
“We were building a new website, full of landing pages waiting to have paid traffic sent to them. The copy needed to be right, and after our first meeting we knew Lawrence would be the person to make it happen.
Now live, we’re generating enquiries that are getting us new business and are proud of the brand voice we’ve built together.”